• Excavators
  • Trackloaders
  • Loaders
  • Motorgraders
  • Compactors
  • Backhoe loaders
  • Trucks
  • Parts and accessories

Company

THE NO. 1 SOURCE FOR EQUIPMENT IN MOROCCO AND CENTRAL AFRICA

As a specialist in industrial, mining and construction equipment and the market leader in Morocco and Central Africa, Tractafric Equipment provides the largest industry operators with:

  • a wide range of equipment: mining, civil engineering and forestry equipment; replacement parts; industrial and marine engines; power systems; generators; handling vehicles, etc.
  • leading manufacturers: Caterpillar, Hyster, Terex Cranes, Manitou, Perkins, etc.
  • comprehensive service: sales of new and used equipment, rentals, repairs, maintenance, fleet management, training and more, with temporary personnel solutions to assist customers on site.
THE MARKET LEADER IN INDUSTRIAL, MINING AND CONSTRUCTION EQUIPMENT IN MOROCCO AND CENTRAL AFRICA
  • At year-end 2015, Tractafric Equipment represented:
            
    €437 million in sales

    A workforce of nearly 1,770 (70% in aftermarket service)

    Operations in 10 countries: MOROCCO, RWANDA, BURUNDI, CAMEROON, CAR, CHAD, CONGO, DRC, EQUATORIAL GUINEA, GABON and a presence in CHINA

A LOCAL PRESENCE AND INDUSTRY EXPERTISE: THE CORE PRINCIPLES BEHIND OUR ORGANIZATION
  • Tractafric Equipment is a subsidiary of Optorg, which also holds an interest in Tractafric Motors Corporation, a distributor and trader of personal, public transportation and industrial vehicles and automotive parts in Africa.
     
    Tractafric Equipment uses a matrix organization that effectively meshes the skills of specialized teams according to business sector (e.g. mining, oil & gas and energy) and type of service (e.g. the sale of heavy equipment, replacement parts or used equipment; technical support; or rentals).
     
    In each of the ten countries in which the company operates, locally-incorporated subsidiaries have been formed to manage business operations.
     
    On certain markets, Tractafric Equipment works with specialist partners, specifically:

    • JA Delmas Export, its partner in Africa Power Systems (www.africapowersystems.com), a joint venture that supplies generators and power plants
    • Barloworld, with which it set up Congo Equipment, a joint venture that distributes mining equipment in Katanga Province (DRC)
    • All of the Caterpillar dealers in Africa, which jointly created a representative office in China: Africa United Equipment